How it works

We send the intro requests.
You close the round.

MatCap is your point guard on a pre-seed raise — not your quarterback. You own the pitch, the round, and the relationships. We send warm intro requests at a pace you can actually convert at, then block and tackle the rest of the raise with you.

StartCalibrateAccelerateBlitz

The currency

Intro requests are what we promise. Intros are what you earn.

Every founder has one number: intro requests per week. It's the unit we send, the unit we count, and the only thing we commit to.

A request is a warm, personalized ask sent on your behalf to an investor — or to a node who can forward it. We deliberately do not promise intros. An intro is an investor saying yes, and we don't control that. You do.

What we control is how many qualified, well-matched, warmly-routed asks land in front of the right people each week.

The request is ours. The yes is yours. Your accept rate is the exchange rate between them.

Accepted
249 · 25%
Passed
387 · 38%
Ignored
329 · 33%
Pending
45 · 4%

1,010 intro requests sent across the network → 249 intros. Platform accept rate: 25%.

Week one

We send 10 requests before we set your pace.

We don't guess your pace from your deck, your logo, or your last company. We measure it.

01 — WEEK 1

Sending

Your first 10 intro requests go out as a single burst. This is the read, not the routine — the sample we use to see how the market actually responds to you.

02 — WEEKS 1–4

Waiting

Replies land. Accepts, passes, and silence all count as information. You sit at a neutral 2/week in the meantime, and a 28-day backstop means you never stall out waiting.

03 — THEN

Calibrated

Your accept rate is real. You're placed in a bracket and your pace goes live — and from there it recomputes continuously as every request resolves.

The brackets

Your accept rate — and nothing else — sets your pace.

Not your traction. Not how much we like you. Not how loud you are on Twitter. One input, one output: accepted ÷ decided, with pending requests excluded until they resolve.

Accept rate
Bracket
Pace
Per week
30%+
Exceptional Top of the ladder. Investors want what you're selling. Land a lead and we blitz.
5req/wk
25–29%
Strong Above the platform average. The story is landing, so we lean in.
4req/wk
20–24%
Solid Healthy and sustainable. Also the floor for earning bonus requests.
3req/wk
17–19%
Slipping The warning zone. We slow the volume and put coaching in front of you.
2req/wk
Under 17%
At risk Something in the pitch isn't landing. More volume would only burn the network.
1req/wk

Minimum sample: 4 decided requests. Below that we don't trust the number and hold you at a neutral 2/week.

What each bracket gets you

A low pace is a redirect, not a punishment.

Dropping to 1 or 2 requests a week doesn't mean we've stopped working on your raise. It means we've stopped spending your reputation. The network is finite — 373 investors, 184 firms — and a request that gets passed on doesn't just fail. It costs you that investor for this round.

So when acceptance drops below 17%, we pull volume back and put the effort where it compounds: the pitch. Founders in the bottom two brackets get pitch review, messaging rework, and Gym reps. Founders at the top get volume, bonus shots, and a blitz when they land a lead. Same engine — it just responds to what the market is telling it.

Below 17%, more volume doesn't help. It just spends the last of your warm network on a pitch that isn't converting yet.

Earning more

Good habits, extra intro requests.

Your bracket sets the baseline. On top of that you can earn extra requests — bonus shots on goal, sent on top of your weekly pace, not instead of it.

🏋️ Sharpen your pitch in the Gym Complete a practice rep against a simulated investor. One rep per week, resets Monday.
+1 request
📝 Log your meeting notes Close the loop on what happened after an intro. Every 3 meetings you log yourself.
+1 request
🤝 Bring your own investors in Add relationships you already have to your CRM. Every 5 outside investors added.
+1 request
⚡ Two rules on earning You must be converting at 20%+ to earn anything, and you can hold 3 shots at once. Excess isn't banked — so spend them.
Cap: 3

Below 20% acceptance, extra volume works against you — we'd rather fix the pitch first.

The blitz

When you land a lead, we go to 20 a week.

Pre-seed is about finding your one believer — the first check that anchors the round. Everything before that is a search. Everything after is a sprint.

The moment you have a real lead, the pace ladder stops applying. We move you to 20 intro requests per week for 21 days and stop recomputing your accept rate for the duration. You now have the one thing that makes every other conversation easy — a term sheet and a clock — and the job is to close the round while it's hot.

Momentum compounds momentum. The blitz is where a lead becomes a round.

20
Requests / week
21
Days
60
Total requests
Paused
Pace recompute

Beyond the intros

The intros open the door. Mat blocks and tackles the rest of the raise.

Everything above is the engine — the part that runs on numbers. The other half isn't automated and never will be: it's Mat, in your texts, working the raise with you.

That means killing the twelve-slide memo-in-deck-form before an investor sees it. Naming the number and the timeline when you're circling. Drafting the email to your existing investors. Telling you who to see when you're in SF for a week. Pulling a third person into the thread when you need PR, or a design partner, or a lawyer.

You own the pitch and the round. Mat makes sure you don't walk into it holding the wrong story.

Deck teardown

[deck.pdf]
Reviewing now
I'm not gunna lie, this is like a memo in deck form
It's just so much info. Way too much.
We should get on a call and figure out how to tell a much more simple story here

Round strategy

I'll checkout the CRM
Then you should draft up an email to your current investors telling them based on traction in the last few months, you're gearing up for a round. Link the sheet. Tell everyone to add people they think could invest. Run the draft by me before you send
Once you send that, I'll start a new thread with you, me and a PR person

Positioning

still a bit confused — a "temporary opportunity" to build and take market share. why am i saying im capitalizing on a temp opp?
It's a why now statement
The ground shifted beneath the feet of the incumbents
You're capitalizing
ahh okay

Working the network

I'm going to be up in SF next week, anyone I should meet up there?
I surely can ping a ton of people that you're up there
How was last month for biz?
30% MRR growth
Two months in a row of 30% MoM. lfg — that's the line that goes in the update

Real threads, lightly redacted. This is the half of MatCap that doesn't show up in a dashboard.

Additive

And then there's the part that isn't a mechanic at all.

Intros and advice are the product. Everything here is additive — it isn't what you're buying. But raising is lonely and long, and founders who have people around them do it better.

IN PERSON

IRL programming in Phoenix

Real-life programming for the portfolio out of Phoenix — dinners, working sessions, time with other founders mid-raise. Other cities follow as the portfolio concentrates in them. The point isn't networking. It's that you know these people by the time you need them.

ALWAYS ON

The portfolio WhatsApp

One group chat with every MatCap founder in it. Someone in there has taken a meeting with the investor you're about to meet, priced the round you're about to price, and hit the wall you're about to hit. Ask the group before you ask the internet.

Hiring — 7:56 PM

Apoorv Hey guys, I need some quick help. If you were hiring a founding engineer and the final round involved the candidate presenting a project they had worked on, what kinds of questions would you ask during the one-hour interview?
Connor We run this interview. Have them send you a Loom (and the repo if possible) a day ahead of time so you can prep a bunch of questions. I try to push on architectural decisions that meaningfully impact the UX.
Connor I'd push on literally anything I could imagine an alternative for. Even if I believe the alternative is worse. Just want to know why the candidate made the decision they did.

Perks & credits — 12:08 PM

John Has anyone found a good founder/startup perks bundle that is actually worth using? We're trying options but they aren't good deals — turns out going directly to the SaaS company is better. Zoom for Startups gives 25 seats free instead of 10% off.
Noel
John: Has anyone found a good founder/startup perks bundle…
Google for Startups, AWS Accelerate, Microsoft for Startups, and Nvidia's Inception program. All great programs.
Noel If you get into Microsoft for Startups they'll give you Teams and all other Office products for a year in addition to credits.

Same boat — 1:01 PM

Evan Who has a connection at Anthropic? I need Fable 5 back…
Michael Ayo same.
Connor i'm gonna ask our rep and see if there's any news bc i also have Fable withdrawals rn lol
Evan
Connor: i'm gonna ask our rep and see if there's any news…
Please report back!

Real threads from the portfolio group. Hiring loops, credits, and the occasional shared crisis.

The price

All of it for one number.

1%
Intros · Advice · Everything else
It pays when your round closes — and not before.
No retainer

We don't get paid to look busy. There's no monthly fee to keep the lights on while nothing happens.

No à la carte

The engine, the pace, the bonus shots, the blitz, Mat in your texts, Phoenix, and the group chat. One price, all of it.

No misaligned incentive

Your accept rate has to be real and the round has to actually close. Otherwise we've done all this for nothing.

The network, today

What's actually behind the requests.

A request only works if it's warm and well-routed. We score every investor for reliability and every match for fit before anything is sent — and retire the nodes who don't forward.

373
Investors
184
Unique firms
105
Firms opted in
51
Founders
1,010
Requests sent
249
Intros made

Questions

Frequently asked.

Why won't you just promise me a number of intros?

Because we'd be promising you something we don't control. An intro happens when an investor says yes. We can control who we ask, how warm the routing is, how well the ask is written, and how many go out — so that's what we commit to.

Anyone promising you intros is either padding the number with investors who'll take any meeting, or is about to miss. The honest unit is the request.

What exactly counts as "accepted"?

Any request where the investor engaged: they took the intro, took a first or second meeting, came back with follow-up questions, asked to circle back when the round opens, or invested. All of those are yeses of different sizes, and all count in your favor.

A pass or a hard ignore counts against you. A request still in flight counts for nothing in either direction until it resolves.

Does an ignore hurt me as much as a pass?

In the math, yes — both land in the denominator as "decided" and neither lands in the numerator. That feels harsh, but it's the right call: an investor who doesn't even reply to a warm, well-matched intro request is telling you something about the pitch just as clearly as one who writes back "not for us."

Across the network, ignores are 33% of all requests. They're normal. They're also the single biggest lever you have.

I'm at 1 request a week. Am I being punished?

No — you're being protected. Below 17% acceptance, every additional request spends a warm relationship on a pitch the market is telling us isn't ready. Those investors don't come back for this round.

The work doesn't stop, it moves. Gym reps, pitch review, and messaging rework are what get you back up the ladder. A slow week is a redirect, never a demotion.

How fast can my pace change?

Continuously. Your accept rate is recomputed as requests resolve, and your pace follows it. There's no review cycle, no monthly reset, and no one arguing your case internally — it's arithmetic.

The practical floor is sample size: we need at least 4 decided requests before we trust a rate at all. Below that you sit at a neutral 2 per week.

Can I go faster than 5 a week?

Two ways. Bonus shots ride on top of your pace — a founder at 5/week holding 3 shots gets 8 requests that week. And the blitz overrides the ladder entirely at 20/week for 21 days once you land a lead.

There is no way to buy your way past the ladder. The only currency is acceptance.

Why cap bonus shots at 3?

So they get used. A cap that banks forever turns into a hoard — founders grind Gym reps for a month, then dump 15 requests into the network at once, which is exactly the kind of unwarm blast we exist to avoid.

Three outstanding, spend them, earn more. Excess beyond the cap is not banked.

Why do I have to be at 20% to earn bonus requests at all?

Because bonus requests are a volume lever, and volume only helps when conversion is already working. Handing extra requests to a founder converting at 12% doesn't accelerate their raise — it accelerates the rate at which they run out of investors.

Get to 20%, then the Gym and the CRM start paying you back in requests.

Do I pick which investors get asked?

We generate the matches — scored on fit, on how likely the routing node is to forward it, and on the investor's own reliability history — and you have visibility into them. The engine won't route to investors who ghost, and it retires nodes whose forward rate drops too low.

You can always add your own investor relationships to your CRM. That's one of the three ways to earn bonus shots.

How much of this is actually Mat, and how much is software?

The pace, the matching, the routing, and the accept-rate math are software — that's what lets us run it for every founder at once without it degrading into spray-and-pray.

The advice is Mat. Deck teardowns, positioning, round strategy, the draft of your investor update, who to see when you're in a city for a week, who to pull into the thread. That's a text away, and it isn't going to be automated — the whole point is that someone who has seen a hundred of these is looking at yours.

Do you help with seed rounds too?

Yes — it's just a different strategy, and it's worth being clear about the difference.

Pre-seed is a search for one believer. You're hunting for the first check that anchors everything after it. So the engine is tuned for discovery: read the signal, pace to what's converting, and blitz the moment a lead appears.

Seed is an auction. You have traction, and the job is to get the right investors looking at the same time, compress them into the same window, and let competitive pressure set your terms. That's a different use of the same network — less about finding a yes, more about timing and stacking the yeses you can already see.

Same intros, same advice, same 1%. Different playbook once you're in it — and Mat will tell you which one you're actually running.

Do I have to be in Phoenix?

No. The IRL programming runs out of Phoenix today and we'll add cities as the portfolio concentrates in them, but the product — intros and advice — is remote and always has been. Founders raise from everywhere.

Come if you can. The founders who show up get more out of the portfolio than the ones who don't, but nobody's pace depends on it.

What's the WhatsApp actually for?

Every MatCap founder is in one group chat. It's where you ask what an investor is actually like before you take the meeting, what a fair price is for the round you're about to run, and whether anyone has hit the exact wall you just hit.

It's additive, not the product. But it's the fastest place to get an honest answer from someone with no incentive to sell you anything.

What does MatCap get out of this?

1% — for all of it: the intros, the advice, Phoenix, and the group chat. No retainer and no monthly fee, so we don't get paid for activity. We get paid when you close.

Which means our incentive and yours are the same one: your accept rate has to be real, and the round has to actually happen.