CASE STUDY · 2023 · CONSUMER

Autio raised $500K+ via MatCap intros — and went on to raise $10.7M.

Location-based audio storytelling for road trips. Stories about people, places, and history near you.

FOUNDER

Woody Sears

SECTOR

Consumer · Audio · Travel

STAGE

Multi-round (early → growth)

FORMERLY

Hearhere

RAISED VIA INTROS

$500K+

TOTAL RAISED

$10.7M

The challenge

Consumer apps are notoriously hard to fundraise. They don't fit the standard B2B SaaS pitch, and most investors haven't built one. Woody needed access to investors who actually understood the consumer audio category — and a way to get back in the room over multiple rounds, not just one.

What MatCap did

Featured Woody on the Forward Thinking Founders podcast.
Recruited him into the Forward Thinking City community.
Made warm intros via the platform's automated system.
Connected him to Eric Ries, who made additional referrals downstream.
Supported through multiple funding rounds across multiple years.

The outcome

$500K+ raised directly from intros in the MatCap ecosystem.
$10.7M total raised over time.
Featured on Shark Tank.

I attribute more than $500K to the intros I've gotten through Seedscout.

— Woody Sears, Founder & CEO · Autio

Building something venture-scale?

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